Reach Your People is an organizing program around a simple principle: that our supporters are the best advocates with the closest people in their lives.

Every single member of our team will play a role in ensuring the people closest to us know what’s at stake for our families and for our country.

For nearly the past two years, social ambassadors have been sharing content and organizing online, engaging their communities in meaningful conversations and getting out the word on Democratic wins, holding Republicans accountable, and amplifying the wins of the Biden-Harris administration.

In 2022, volunteers shared content that gained more than 25 million impressions and helped sway some key seats in our favor during the midterm elections — helping keep the gap close between Democrats and Republicans in the House, gain a 51-49 advantage in the Senate by flipping Pennsylvania, and pick up Democratic governors’ seats in Arizona, Maryland, and Massachusetts.

Wins like these are proof that when you talk online and share your perspectives, the people connected to you are listening because you are a trusted source to those in your life.